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RESEARCH & INSIGHTS

TRENDS
MARKET BRIEF
Jakarta Hotel | H1 2025
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​​The Jakarta hotel market in the first half of 2025 faced a challenging period, largely driven by government budget efficiency and the decline of MICE activity. Even though there’s been a slight increase in international visitor arrivals and offline events (concerts, sports and community activities), it hasn’t offset the overall negative trends. The Ramadhan season in March also contributed to the lower demand, with business activities seeing a modest slowdown during the first quarter. Adaptive strategies such as focusing on domestic demand and capitalizing on event-related opportunities might help the market into the end of 2025.
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Previous Releases
RESEARCH
IN.SITE
Indonesia Tourism and Destination Management Research Journal
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READ FURTHER
Vol III Mid 2024
Unveiling Indonesia's Marina Potentials

In recent years, the tourism industry has witnessed a surge in demand for tailored experiences. It revolves around customized offerings based on the specific interests of travelers. Nature-based activities, hobbies, and sports are among the driving factors behind this type of tourism. A prime example of special interest tourism is yachting tourism, also referred to as leisure boating tourism.
Marinas, a crucial facilities for boating enthusiasts, hold immense potential to contribute significantly to the expanding tourism market, particularly in Indonesia. With nearly 100,000 kilometers of coastline, Indonesia has the second-longest coastline globally, trailing only Canada. However, the country faces concerns due to the insufficient availability of marina facilities.
HIGHLIGHTS
PITCH.
Trends and Highlights of Tourism Sectors
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03.2021
Tourism Competitiveness – Beyond Infrastructure
It is true that infrastructure is a major component in destination development. However, along with it destinations should prepare themselves with a good development concept, well-crafted masterplan, a workable business plan, good corporate management, and constant promotions simultaneously to attract visitors and investors as well. Government support is essential, but a destination that shows a unique character and exceptional performance is believed to win the market and continue to lure investment appetites. The WEF's Travel & Tourism Competitiveness Index is one of key tools to achieve destination's success.
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IN.SITE focuses on issues related to the development of tourism resort. IN.SITE shares part of our research activities or project database, which we think can be beneficial for whom interested in the development of tourism resort. IN.SITE is published three times a year: at the beginning, mid and at the end of the year. 

PITCH. covers highlights of current trend in tourism industry. PITCH. shall be published as we think an issue or trend is interesting or necessary to be brought up and shared.

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